Styling and animation for a series of six explain animation videos
Syncsort, now part of Precisely, is a leading provider of business resilience solutions – high availability, disaster recovery, migration, data replication and security – that protect data and systems and minimise downtime as enterprises transform and automate their operations.
A series of six videos were commissioned to highlight and illustrate in an easy to digest manner the core services Syncsort supplies. The highly technical content needed a clean style which align to the look and feel of the existing brand. I worked closely with the client and the producer to translate the message into readable easy to digest visuals and animations. My proposal was to utilise a wireframe icon illustrated language as well as smooth transitions. I illustrated, set up the style and then animated the first two videos of the series and I helped oversee and delegate the remainder of the 4 videos.
My role: Concept Design, Motion Design / Animation
Client: Syncsort
Created for Archetype
Client: Syncsort
Created for Archetype
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